Intercultural Training
Saudi Arabia
Increase your chances of success in Saudi Arabia:
Analyze and understand cultural differences to overcome challenges in your projects.
Saudi Arabia: A Hub of Strategic Growth and Global Opportunities
Saudi Arabia, the largest economy in the Middle East, stands as a strategic and economic powerhouse with global influence. As a G20 member and host of the FIFA World Cup 2034, the Kingdom continues to strengthen its position on the world stage, attracting millions of visitors and investors alike. With the world’s largest state investment fund exceeding $620 billion, Saudi Arabia is actively modernizing its infrastructure and diversifying its economy beyond oil dependence, a core ambition of its transformative Vision 2030 strategy.
A centerpiece of this vision is Neom, an innovative city on the Red Sea, set to become a new Silicon Valley of the region, driving technological advancements and economic growth. Alongside Neom, giga-projects like Qiddiya, Red Sea Global, and Sedra showcase the country’s commitment to pioneering entertainment, tourism, and sustainable development. These ambitious initiatives create unprecedented opportunities for investors, business leaders, and think tanks worldwide.
Saudi Arabia is also leading the global energy transition with a bold commitment to generate 50% of its electricity from solar power by 2030. As part of its National Hydrogen Strategy, the Kingdom aims to attract $36 billion in hydrogen investment by 2030, positioning itself as a dominant player in the emerging hydrogen economy.
Economic transformation is accompanied by social progress, with a strong emphasis on increasing women’s participation in the workforce, fostering innovation, and creating an attractive environment for international investment. With two-thirds of the population under 35, Saudi Arabia is a dynamic and rapidly evolving market, offering vast potential across industries such as real estate, green energy, IoT, tourism, entertainment, and culture.
As Saudi Arabia accelerates its global integration, it seeks highly skilled professionals from diverse cultural backgrounds to contribute to its visionary projects. Working on large-scale initiatives requires cultural awareness and intercultural communication skills to successfully navigate the Kingdom’s evolving business landscape.
Understanding Saudi culture, traditions, and business etiquette is key to building trust and forging strong relationships with local stakeholders, international teams, and partners. By investing in cultural awareness, professionals and businesses can enhance their ability to succeed in the Saudi market, strengthening their impact in one of the world’s most promising and fast-developing economies.
Increase your chances of success in Saudi Arabia and analyze the communication styles, negotiation tactics, and decision-making processes when working with business partners from Saudi Arabia.
Build up your skills for a successful intercultural communication and interaction with customers, suppliers, colleagues, employees and partners.
What is the focus of an intercultural training Saudi Arabia?
In our training we focus on the cultural aspects for your success in Saudi Arabia. Based on our experience with more than 10,000 participants since 2006, the content will focus on the cultural aspects which can cause misunderstandings and frustrations while interacting in a culturally diverse context. The course will equip you with different skills for constructive problem solving in an intercultural environment and increase your cultural awareness and to build up a global mindset.
We design the content of the course based on the needs of our customers, their expectations and experiences in Saudi Arabia. Generally, we do not have a standard program. The following example shows the outline of a content from various workshops, trainings and offers we have already done for our existing customers.
These topics can be adapted in our intercultural training Saudi Arabia, depending on the needs and expectations of our clients. The focus of the course will be tailored to cover different topics and industries.
- Understand Saudi Arabia
- What makes the “Saudis” “Saudis”?
- Cultural values and norms of behavior
- Culturally different ways of thinking and approaching tasks
- What is “cultural” in an intercultural encounter
- Tools to understand cultural preferences and to navigate the cultural gap
- Business etiquette in Saudi Arabia
- Names, titles, business cards, giving gifts
- Invitations and social integration
- What are the cultural taboos?
- Differences in communication styles
- Managing misunderstandings
- Nonverbal communication and body language
- Punctuality and a sense of time
- Meetings with partners and multinational teams
- Presentations to business partners in Saudi Arabia
- Negotiation technique
- Managing Conflicts
- Strategies for a sustainable cooperation
- Different stories of success and failure of international companies in Saudi Arabia
- Networking – Where and how to make the right contacts?
- Culture-specific understanding of good relationships
- Expectations of a good relationship
- The role and importance of trust
- Your everyday life in Saudi Arabia
- How can you train yourself and avoid the culture shock?
- Is Saudi Arabia a country of diversity?
- Insider tips for a smooth transition and assignment for you and your family
For example the training can be tailored to address all cultural aspects in following areas:
- Project management
- Conflict management
- Negotiation
- International assignments for expats moving to Saudi Arabia
- Team development
- Leadership training
- Training for trainers (train-the-trainers)
- Trade Fair Training
- Event Management and production
Diverse offering for different target groups
The country-specific training for Saudi Arabia can be designed and conducted for various target groups and cover a wide range of topics. In addition to providing intercultural expertise specific to the country, the content focus can be tailored to different subjects for different target groups. The following topics, for example, can be offered:
- Training for Saudi delegations or Saudi expatriates pursuing education or training abroad
- Team development for international working groups
- International leadership training for mixed teams
- Coaching
- Sales training
- General soft skills training
Depending on the requirements and learning objectives, the core content can be delivered in Arabic language for target groups from Saudi Arabia. For multinational groups, we design and conduct our training in international English.
Not only soft, but also hard facts
Our intercultural learning solutions for Saudi Arabia are meticulously crafted to not only enhance your cultural proficiency but also address more complex challenges head-on. In this endeavor, we collaborate closely with a network of strategic partners, legal experts, market analysts, and management consultants who specialize in Saudi Arabia. Our comprehensive services include:
- Market Exploration Support: Our partners assist in navigating the Saudi Arabian market landscape by evaluating potential business partners and providing essential insights to analyze opportunities and currency risks effectively.
- Compliance Clarifications: Our partners ensure clarity on compliance issues, guiding you through the intricacies of Saudi Arabian regulations to facilitate seamless operations within legal frameworks.
- Access to General Market Information: Stay informed with our access to up-to-date and relevant market information, empowering informed decision-making and strategic planning.
- Contract Analysis by Legal Experts: Our partners of specialized law experts meticulously analyze contracts, ensuring thorough comprehension and adherence to legal requirements specific to Saudi Arabia.
Embrace the future of business success in Saudi Arabia with confidence. Partner with us to navigate complexities and unlock unparalleled opportunities for growth and prosperity.
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7 Powerful Reasons to Work With Us
- Maximum Flexibility – Coaching and training tailored to your needs: online, face-to-face, or hybrid.
- Customized Coaching & Training – Benefit from individual coaching or group sessions, designed to maximize impact.
- Global Reach, Local Expertise – We provide worldwide services, ensuring cultural and business relevance wherever you operate.
- Multilingual & Culturally Adapted – Work with native country experts fluent in multiple international languages, with international English as the primary communication standard.
- Native Country Experts – Gain insights from professionals with several years of international business experience in your target country.
- Competitive Pricing & Exclusive Resources – Get affordable, high-value services, special conditions, and free access to unique learning materials.
- Seamless Communication – A single point of contact ensures streamlined coordination and personalized support throughout your journey.
Do you want to succeed
in Saudi Arabia?
Our many years of experience and cultural know-how will help you to understand what it takes to succeed in Saudi Arabia.
Call us or send us your request via Email
